Jaipur, August 2026.
IndiaFirst Life Insurance Company Limited (IndiaFirst Life) has expanded its Agency network across Rajasthan with the addition of branches in Udaipur and Bikaner. With four Agency branches now operational across Jaipur, Jodhpur, Udaipur, and Bikaner, the company is strengthening its reach across key markets in the state and bringing life insurance solutions closer to customers.
The expansion is part of IndiaFirst Life’s #AgencyNirmaan 2.0 initiative, which focuses on developing insurance advisors and creating entrepreneurship opportunities across the country. IndiaFirst Life currently operates through 80 Agency branches and is supported by a network of over 15000+ insurance advisors nationwide. Rajasthan remains an important market in the company’s growth strategy.
Sumeet Sahni, Chief Distribution Officer – Agency & Alliances, IndiaFirst Life, said “Rajasthan is emerging as an increasingly important market for the life insurance industry, backed by strong economic growth and rising awareness of financial security. We believe the next phase of growth will be driven by deeper customer engagement and stronger local distribution. Our expanding Agency network reflects that commitment. At the same time, through #AgencyNirmaan 2.0, we are creating opportunities for individuals to build sustainable careers while helping more customers access life insurance solutions.”
The Udaipur and Bikaner branches will support customers across their respective catchment markets, improving access to India’s growing need for protection, savings and retirement solutions. The expansion also strengthens IndiaFirst Life’s presence in a state where demand for financial security and long-term planning continues to grow.
Beyond expanding customer reach, the company is investing in the development of local insurance talent. The new branches will serve as centres for advisor recruitment, training and capability building, creating opportunities for individuals to build careers in insurance while supporting financial awareness in their communities.
As IndiaFirst Life continues to grow in Rajasthan, it remains focused on making insurance simpler, more accessible and more relevant to customers’ evolving needs. Guided by its #CustomerFirst philosophy, the company continues its commitment to Securing Lives. Creating Value. through solutions and relationships that help families plan for the future with greater confidence.
